Monday 29 September 2014

The Joy of Jazz at the Sandton Convention Centre

On 25 September 2014, the Joy of Jazz treated it's VIPs with utter care. The line-up was exciting and the event was beautifully organised. If you want to learn about great hospitality and event management, ask for an internship at the Joy of Jazz.
Peter Tladi (T Music Man) welcomed the attendees, distinguished guests including Kgalema Motlanthe and Nathi Mthethwa. He thanked the Sandton Convention Centre for receiving the Joy of Jazz with open arms. He then commended Standard Bank and other sponsors for their support over the years, enabling the music festival to breathe life and happiness to people in Gauteng, South Africa.
The sound at the Dinaledi Stage was incredible when Ann Hampton Callaway and Dianne Reeves gave us electrifying performances. Unfortunately, when the Jazz Divas took the stage featuring Sibongile Khumalo, Gloria Bosman, Tutu Puoane and Melanie Scholtz, the sound became muffled. Perhaps they used a different sound engineer during this performance. Nothing could bring this performance down though, thanks to Sibongile Khumalo’s song titled “Thando’s Groove” with a flawless vocal section arrangement.


The Sandton Convention Centre is well on its way to being a world-class concert venue, although on 26 September, Billy Ocean’s performance at the Mbira Stage could have been more enjoyable if the acoustics were right. One assumes that an acoustics engineer may be consulted in the future to assist. Perhaps the Joy of Jazz could facilitate that process. I’m confident that the next 5 years will be bliss thanks to the Sandton Convention Centre’s partnership with the Joy of Jazz. 

Friday 19 September 2014

Black Coffee, Euphonik, HHP, DJ Zinhle, The Parlotones'Khan Moorbee and the Presets @ Breathe Sunshine Engage


Black Coffee, Euphonik, HHP, DJ Zinhle and The Parlotones’ Khan Morbee join Australian electronic duo The Presets at music conference Breathe Sunshine Engage.

Founded by Black Mango. Partnered by Seed Experiences.
On Friday 3 October, Jo’burg’s Market Theatre will see a host of local and international music industry heavyweights at Breathe Sunshine Engage (BSEngage), an inspiring one-day music conference. Aimed at anyone wanting to learn more about the industry, delegates will engage in topical panel discussions and stimulating ‘on-the-couch’ sessions focused on building the industry.
With limited tickets open to the public (R195 each), BSEngage promises to be an intimate, rewarding experience with something for everyone.
It’s rare to get up-close-and-personal with SA’s leading artists, so most of us are excited to hear opinions from Euphonik, HHP, DJ Zinhle, The Parlotones’ Khan Morbee and Black Coffee.
Of course, having international artists ‘on the couch’ has caused quite a buzz too, with Australian electronic due The Presets agreeing to pop over before their set at Vodacom In the City. This hugely popular act will share their insights on how to break out of small geographical territories, how they tour to other countries and what challenges they’ve faced.

Renowned international booking agents from the UK’s Coda Music Agency; Paul Buck and James Whitting will explain best practice for booking international artists for South African events. Coda looks after Imagine Dragons, Ellie Goulding, Bastille, Rudimental, Disclosure, The XX, The Vaccines, Bon Iver, John Newman, Jay Electronica, Jamie Woon, Faithless, Macy Grey, Mr Scruff and new teenage sensation Jake Bugg, just to name a few.
DJ’s and labels are most keen to hear Beatport’s Vice President of Music Services Terry Weerasinghe’s keynote address. Hailing from Berlin, Terry will chat about the boom in dance music worldwide and how Africa can tap into it.
SA’s very own Gareth Cliff will talk about the future of radio in South Africa and his experience launching his own online radio portal, CliffCentral.

In addition to the two keynote addresses, there will be two panel discussions: One on ‘The Management Vacuum in the African Music Industry’ and the other focusing on ‘Taking South African House Music Global’, which will be presented by Soul Candi.
Win a Digital Music Bursary
Soul Candi has taken their involvement one step further by offering up a fantastic prize. By buying a ticket to the conference, you could win a R26,000 bursary towards the Soul Candi Institute of Music’s “Digital Music Composition and Production” short learning programme in 2015, offered at selected Boston City Campus & Business Colleges.
Andre Le Roux, the MD of the SAMRO Foundation will open the conference and the following industry professionals will join the aforementioned artists on the panels: Sipho Sithole - Chairman of Moshito and founder of Native Rhythms (Zuluboy, The Soil), Graeme Gilfillan – Nisa Global Entertainment (PTY) Ltd, Zakes Bantwini - Head of A&R Sony, Greg Walsh - MD of G&G Productions, Raphael Benza - AKA Management, Refiloe Ramogase - Dreamteam Management, Franie Kotze - Clear Entertainment, Amaru Da Costa – Soulistic, Allan Nicoll - Soul Candi, Nomndeni Mdakhi - Edits Communications (Kalawa Jazzmee), DJ Clock - AM-PM Productions, Jullian Gomes, Kavir Magan – Pulse Radio…….and more.
Music fans based in Cape Town can catch Terry doing a Master Class at SAE Institute Cape Town as part of the newly launched Cape Town Music Week. Visit www.capetownmusicweek.com for updates and additional details.
Industry professionals heading to Hamburg’s Reeperbahn Festival (Europe’s largest music conference) in September can experience the Breathe Sunshine delegation hosting two panels on the African music industry and a showcase celebrating 20 years of democracy.

Tickets:
www.breathesunshineconference.com/engage-tickets
R195.00 - Full day ticket.
R595.00 - Combination ticket for Breathe Sunshine Engage and Vodacom In The City


Event Information:
Breathe Sunshine Engage: 09h00 to 17h30. Friday 3 October. The Market Theatre, Newtown, Johannesburg.
Event Info: www.breathesunshineconference.com
Facebook: https://www.facebook.com/BreatheSunshine
Twitter: @BSunshineAfrica ‪#‎BSEngage‬

Monday 15 September 2014

Moshito Music Conference VS the Showbiz, Entertainment & Arts Expo

On 5 September, the Moshito Music Conference celebrated 20 years of liberation through music at the SABC. Just a few days later, from 9-10 September, Newtown saw the launch of the first Showbiz, Entertainment and Arts Expo (SEA Expo) at Sci-Bono that is part of the Arts Alive programme. Could the events improve their market penetration if they collaborate and not seem like they are competing against each other although they are meant to be benefitting the same sector?


THE MOSHITO MUSIC CONFERENCE
THE SEA EXPO

  • The main auditorium with a seating capacity of 300 was about 65% full on the first day of the conference. Moshito could consult the SEA Expo about getting school kids to attend Moshito.
  • The Sci-Bono auditorium with a seating capacity of 269 was 100% full thanks to the school children who were brought in to attend the event.


  • As the attendants waited for Nathi Mthethwa, the Minister of Arts and Culture to arrive, Mandla Maseko, the programme director, charismatically danced for the audience to house music. Which businesses in the music industry benefitted from this year's Moshito? 
  • On the second day of the conference, KB Motsilanyane (Award winning singer, actress and programme director for SEA Expo 2014) agreed to wear a stunning red “Freak ‘em” dress designed by one of the exhibitors at the conference. The dress looked so fabulous on KB that Yvonne Chaka Chaka asked the designer to make a dress for her that she would wear at a gig in New York.


  • Moshito could learn from attendants as to what music programming they want and what knowledge they need programmed in order to increase Moshito's popularity in the long run.
  • All attendants were given forms to advise the Expo as to how it can improve.


  • The program at Moshito was very good as it was about industry knowledge needed for independent musicians to grow their business.

  • The SEA Expo could include the Moshito programme in its programme in order to benefit those that don’t know about Moshito - especially youth who may be thinking about becoming entrepreneurs in the music industry. The same could be done by Moshito for the SEA Expo.



Music is part of the creative industries. A partnership between the two events could benefit the practitioners and new entrants as well. Most people who attended Moshito didn't even know that there was an SEA Expo a few days later. This is what politicians mean when they say that the creative industries need to speak with one voice.

Wednesday 3 September 2014

12 Ways to Build Your Fanbase

“The most important thing for a new artist or band is to perfect their skills as musicians and singers, write great songs and learn the art of giving great live performances.” David Stopps
 
We understand that free time is a rare find and that there are books you would like to read in order to improve your career as an artist. We thought it would be good to simplify this important topic into 12 ways to build your fanbase retrieved from here.



  1. Understand that all the communication with fans is about managing the experience they get with your persona.
  2. Perform live as much as possible.
  3. Invite audience members to comment on your performance on your facebook and/or twitter pages.
  4. Create a database or mailing list, constantly update it and aim for higher numbers all the time. If you have 1000 fans, you have a good number to make a living from.
  5. Respect and care for your fans.
  6. Identify your hardcore fans and give them extra benefits because they make it their life's mission to spread the word about your music. They are invaluable.
  7. Free music, interviews with the artist, audiovisual footage of the artist and podcasts should be a feature of the artist's website.
  8. Let fans download your music for free on condition that they submit their contact details.
  9. Use analytics on facebook and twitter to track where your fans are.
  10. Let fans comment on 3 new tracks and ask them to rate them and make comments. This makes them feel like they are part of your community.
  11. Send your music to genre specific media and blogs and run remix competitions. Prizes could be sitting at the side of the stage at the live show or attending an after-party. Some artists run competitions wherein fans submit artwork for the next EP or album cover.
  12. If you are unable to invest all the energy, thought and time into updating your online communication, employ someone who will do it on a daily basis in a way that is compatible with the artist.